Foundation Grant Writers, Marketing Majors, and Entrepreneurs of the World Unite!
There’s colors on the street
Red, white and blue
People shufflin’ their feet
People sleepin’ in their shoes
But there’s a warnin’ sign
on the road ahead ~~~~ Keep on Rockin’ In the Free World (Neil Young, 1989)
The Boondocking with Bouie Project
Steinbeck’s Charlie In An Age of Neoliberal Austerity
From Jack London, to Jack Kerouac, to Jack Shit
The pitch: (TM/(R))
Americans have a deep and rich literary and cultural tradition of “the road”
The current variant is known as “boondocking”.
Through direct experience, writing, and photography, this project wil explore “the road” as it exists today.
The project will document that experience politically and culturally and – keeping with Neoliberalism’s capitalist and entrepreneurial imperative – also demonstrate and evaluate the range of products that are most effective in the “boondocking” experience and culture.
A whole new market niche will emerge.
Ford is already marketing an “eco-boost” engine, while Dodge markets an efficient diesel pickup.
Various RV and camper manufacturers compete for the most lightweight and reliable “road home”.
These markets combine with the slide in camper option (Steinbeck’s Charlie Truck is now called a slide in camper).
The project will illustrate which is the best option for a slide in camper package – and how best to solar power and equip that rig.
The RV market was built on Winnebago and the post war suburban wanderlust.
That market needs updating in light of unemployed and declasse’ roadsters who – in this age of Austerity and precarious surplus labor – look to efficiency and quality and high performance – off the grid and on a low budget.
Only serious funders need reply.